Sudarshan Kadam is a seasoned professional with over 18 years of experience in Telecom, New Media, and Video Commerce. He has led strategic initiatives in live and video commerce, OTT platforms, and digital transformation for companies and startups. His expertise spans content acquisition, video monetization, and interactive technologies, aligning with broader interests in multimedia, digital innovation, and consumer engagement.

He is pursuing a PhD in New Media at the University of Aveiro. His research focuses on “Interactive Shoppable Video Strategies for Targeted Markets: A Comparative Study of Portugal and India.

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